For Thanksgiving, General Snus ran a series on their Facebook page promoting snus as a holiday-friendly family bonding tool. Each post featured a different holiday activity. One post included a debate about whether stopping for snus on the way to Thanksgiving dinner would be worthwhile if it required a detour in another direction. They invited… Continue reading Thanksgiving messaging from the tobacco industry
Ten different tobacco companies including Marlboro, Skoal, Camel, Newport and Winston now offer mobile coupons that can be redeemed in most places their products are sold. Mobile coupons are marketed as a paperless alternative to direct mail coupons and are more efficient and convenient for the retailers and consumers. Mobile coupons also offer customers more… Continue reading Mobile coupons: A new way to get cheap tobacco products
Copenhagen Smokeless Tobacco will celebrate their 200th anniversary in 2022 and is heavily promoting this anniversary—four years early. As part of their promotion, they sent out free wooden coasters to their email subscribers. The coasters are engraved with images of plants, presumably the tobacco plant in different stages of its life cycle.
Tobacco companies, including Grizzly, Marlboro and American Spirit, frequently promote their efforts to support charitable initiatives. Recently, this has become common in marketing across all industries. Corporate charity is increasingly celebrated as a happy solution to multi-dimensional problems. Consumers purchase ordinary goods, but also can feel proud of themselves, knowing an amount of the price… Continue reading Seed to Cigarette? How Tobacco Companies Use “Cause Marketing” to Increase Sales
The Food and Drug Administration recently announced sweeping regulations for hookah, little cigars, dissolveables, and electronic cigarettes, in addition to the federal agency’s existing power over cigarettes, cigarette tobacco, roll-your-own tobacco, and smokeless tobacco.
By CHRIS FARMER-LIES R. J. Reynolds, the second-largest tobacco company in the United States, began test-marketing a new type of smokeless cigarette in Wisconsin. Revo is a rebranding of Eclipse, which was originally test-marketed from 1994 to 2005. The first phase of the product was Premier, which was originally released in 1989. All products use… Continue reading R.J. Reynolds Markets New “Smokeless” Cigarettes
On April 17, Senator Kari Dziedzic (DFL, Minneapolis) introduced a bill that would close the “Man Can” loophole. For more information about Man Cans see our earlier post on the topic (New Smokeless Tobacco Products Use Bulk Packaging to Avoid Taxes). Click here to see the full text of the bill:https://www.revisor.mn.gov/bills/text.php?version=latest&session=ls89&session_number=0&session_year=2015&number=sf2099